Partner Organisations

Muslim community in Tower Hamlets, Hindu communities in Newham, Redbridge, Greenwich, Tower Hamlets, Hackney and Waltham Forest, and the Pepys Estate community in Lewisham

Funded by

Department of Energy and Climate Change


2005 – 2008


Greenwich, Hackney, Lewisham, Newham, Redbridge, Tower Hamlets, and Waltham Forest


LSx’s work to enable the capital’s culturally diverse businesses and communities to move towards environmentally sustainable living was developed through Diverse London.

London is one of the world’s most diverse cities. We recognise that a ‘one-size-fits-all’ approach does not effectively engage London’s diverse communities, and instead we tailor our message to individual ethnic groups in order to make sustainability relevant, attractive and easier to put in practice.

  • Promoting recycling to the Muslim population in Tower Hamlets through sermons, lectures and coffee mornings.
  • Promoting efficient water use to the Hindu community through talks at temples, and workshops and presentations at festivals.
  • Empowering and training culturally diverse community members in Lewisham to address environmental injustices.

A long term legacy of change was achieved by:

  • Supporting nearly 200 BAME community leaders and opinion formers through the Sustainability Champions Network.
  • Empowering and equipping Diverse London Ambassadors to reach out to community members and encourage behaviour change.
  • Providing innovative services, including environmental audits and workshops for SMEs in the green and ethical market through the Eco-Design Network.


3 pilot projects
19,000 people reached
10 communities and faith groups
Nearly 200 community champions trained
Reduction in average environmental footprints from 2.54 planets to 2.21 planets


It is a very good idea to have these talks on Hinduism and nature because it is fundamental to what we believe. Conservation and preservation is the core of our lives and every Hindu has this duty to respect nature.

Focus Group Participant